GSW Advertising

When I was an eRouting Specialist and Account Executive at GSW Advertising, I specialized in optimizing digital campaign strategies and coordinating seamless communication between clients and creative teams, ensuring efficient and effective delivery of advertising projects.

eRouting Specialist Experience

  • Streamlined project routing processes, ensuring on-time completion of deliverables despite rapidly changing scopes and project timelines.

  • Collaborated effectively with project managers and internal creative teams to adapt to evolving project requirements.

  • Demonstrated strong problem-solving abilities, finding solutions to challenges arising from dynamic project changes.

Account Executive Experience - Eli Lilly Diabetes Business Unit (Basaglar)

  • Managed client communication as the primary contact for the "Basaglar" brand within the Eli Lilly Diabetes business unit, leading weekly status meetings and delivering timely project updates.

  • Facilitated seamless collaboration between clients and internal creative teams, overseeing timelines, project progress, and billing procedures.

  • Guided projects through intricate internal and client approval processes, contributing to successful FDA approvals for "Basaglar" products.

  • Spearheaded process enhancements for the "Account Coordinator" position, including training new coordinators and optimizing billing workflows.

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